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Brad Nelson

Nelson Long Realty Inc: Homes Cottages & Waterfront Real Estate in The Kawarthas, Ontario, Canada Welcome to NelsonLong.com, your source for cottages, lots and real estate information for the Kawarthas region of Ontario, including Bobcaygeon, Coboconk, Fenelon Falls and other communities in the Kawarthas and Peterbourgh region. In today's competitive real estate market, timing is everything. Many cottages are sold before they are ever advertised. Beat other cottagers to the hottest new cottage properties for sale in the Kawarthas and Peterborough County with our New Cottage Listings notification service.
Pricing Guidelines

Price is the #1

most important factor

in the sale of your home.

 

PRICING GUIDELINES

 

·   What you paid for your property does not effect its value.

 

·   The amount of money you need to get out of the sale of your property does not effect its value.

 

·   What you think it should be worth has no effect on value.

 

·   What another real estate agent says your property is worth does not affect its value.

 

·   An appraisal does not always indicate what your property is worth on the open market.

 

 

The value of your property is determined by what a ready willing and able buyer will pay for it in the open market, which will be based upon the value of other recent closed sales. BUYERS DETERMINE VALUE!!

 

 

DO NOT automatically list with the agent that gives you the highest price.

Consumer Reports, July 1990 stated…

 

“Expect the agent to suggest a price range, but don’t let that frame you in. Be aware that some devious agents will, at first, suggest a very handsome price. Then, after they have the listing and the house hasn’t sold, they’ll come back with a pitch to lower the price.”

DRAWBACKS OF OVERPRICING

DRAWBACKS OF OVERPRICING

 

 

·        REDUCES ACTIVITY: Agents won’t show the property if they feel it is priced too high.

 

·        LOWER ADVERTISING RESPONSE: Buyer excitement will be with other properties that offer better value.

 

·        LOSS OF INTERESTED BUYERS: The property will seem inferior in amenities to other properties in the same price range that are correctly priced.

 

·        ATTRACTS THE WRONG PROSPECTS: Serious buyers will feel that they should be getting more for their money.

 

·        HELPS THE COMPETITION: The high price makes the others look like a good deal.

 

·        ELIMINATES OFFERS: Since a fair priced offer will be lower than asking price and may insult the seller, many buyers will just move on to another property.

 

·        CAUSES APPRAISAL PROBLEMS: Appraisers must base their value on what comparable properties have sold for.

 

     LOWER NET PROCEEDS: Most of the time an overpriced property will eventually end up selling for less than if it had been properly priced to begin with, not to mention the extra carrying costs.

 

BENEFITS OF PROPER PRICING

BENEFITS OF PROPER PRICING

 

 

·   FASTER SALE:  The proper price gets a faster sale, which means you save on mortgage payments, real estate taxes, insurance, and other carrying costs.

 

·   LESS INCONVENIENCE: As you may know, it takes a lot of time and energy to prepare your home for showings, keep the property clean, make arrangements for children and pets, and generally alter your lifestyle. Proper pricing shortens market time.

 

·   INCREASED SALESPERSON RESPONSE: When salespeople are excited about a property and its price, they make special efforts to contact all their potential buyers and show the property whenever possible.

 

·   EXPOSURE TO MORE PROSPECTS: Pricing at market value will open your home up to more people who can afford it.

 

·   BETTER RESPONSE FROM ADVERTISING: Buyer inquiry calls are more readily converted into showing appointments when the price is not a deterrent.

 

·   HIGHER OFFERS: When a property is priced right, buyers are much less likely to make a low offer, for fear of losing out on a great value.

 

·   MORE MONEY TO SELLERS: When a property is priced right, the excitement of the market produces a higher sales price in less time. You NET more due to the higher sales price and lower carrying costs.

CMA- what is your house worth?

CMA- what is your house worth?

A Comparative Market Analysis, or commonly known as a CMA, is report generated from recent real estate activity in your neighbourhood. Your home is compared with similar homes in your neighbourhood in three levels.

The first is properties that are currently for sale. These are properties you want to consider carefully because not only are they "actively" your competition, but, they give you a good idea of what other sellers in your neighbourhood are anticipating to sell their house for.

The next level is properties that are "pending" close of sale. This means that the property is sold and pending closing. Although these give a good indication of what type of properties are moving in the market, with regard to price it doesn’t determine what it actually sold for because price is usually not released until the close of escrow.

The third level is properties that have already "sold," meaning successfully completed sales. This is probably the most important to consider of all three because it plainly lets you know what buyers are paying for homes like yours.

What determines my homes Value?

4 features that determine highest price

·   Location – The value of a house not only varies on the desirability of a city, but also what neighbourhood it is in, and what amenities are located nearby. (shopping, transportation, school, quality of waterfront, views, privacy etc.).

·   Features – Upgrades and special features of a house add value as well. Things like a pool, spa, bay window, view, bedrooms, square footage, remodelling, etc. all affect the highest possible price.

·   Condition – Overall condition has a great impact of what the "perceived" value is. The better maintained a house appears to be, the more confident a Buyer will feel offering full value because it gives the impression that you have taken very good care of not only things that are obvious, but also things that are not.

·   Market timing – Is it a Buyer’s market or Seller’s market? Knowing the current market conditions will impact what the highest possible price for your house can be. Also, what cycle is the economy in? Prosperity or recession?

Visit www.nelsonlong.com and download Brad Nelson's Entire Prelisting Package today!

Why are you selling?

The first question you should ask yourself is "Why am I selling?"

 Are you selling because you want a bigger home, or smaller home? Are you being transferred by your job, looking for a better neighbourhood or community? Perhaps you’ve come into some financial trouble and have to sell right away. Or, you want to get your equity out of your house now and buy something else. 

Determining your motivation for selling will also help determine the amount of time you have to accomplish that. And, when putting your house on the market, timing is everything. One important factor to keep in mind is that no matter what your situation, you want to price your house right.